5 Reasons Why Google Ads Can Maximize Conversion Value

5 Reasons Why Google Ads Can Maximize Conversion Value

Google Ads has been around for over a decade, but only recently has it become competitive. To maximize conversion value, why is Google Ads a viable option? Let's take a look at five reasons why businesses should give Google Ads a try.


What Are Google Ads?

Google Ads is an online advertising platform where businesses can pay to display ads on Google’s search engine and other Google-affiliated websites. It’s a way for businesses to reach new customers by appearing at the top of search results.


How Does Google Ads Work?

Here are five Google Ads campaigns: Search, Display, Video, Shopping, and App. When you can create ad campaigns, your ads may appear on the search engine results page (SERP) when users type specific keywords on the internet. Google then charges you based on either a pay-per-click (PPC) or a pay-per-impression (PPI) basis. 


5 Reasons Why Google Ads Can Maximize Conversion Value

5 Reasons Why Google Ads Can Maximize Conversion Value
  • Google Ads is more cost-effective than other advertising platforms 
  • One of the main benefits of Google Ads is that it’s a cost-effective way to advertise. This is because you only have to pay when your ad is clicked or seen. Moreover, depending on your advertising goals and your budget, you can adjust your monthly budget at any time.

  • Google Ads provides a greater global reach 
  • Google has a very wide customer base to draw from regarding advertising. In addition, more than half of all searches done online are through Google, which further solidifies its position as the leading search engine.

  • You have more ad-targeting options 
  • With Google Ads, you have greater control over who sees your ad and when they see it. By targeting the right people, your ads will be seen by those most likely to convert. Customer acquisition is more attainable with Google Ads, regardless of location, language, and device.

  • Google Ads has a higher click-through rate 
  • The click-through rate (CTR) is the percentage of people who see an ad and then click on it. The average CTR for Google Ads is 2%, while the average CTR for other online advertising platforms is zero.

  • You get real-time feedback and measurable results 
  • Monitoring your ads is essential for any business. With your ad campaigns linked to your Google Analytics account, you can track ad performance in real-time and make changes accordingly. This helps you to get the most out of your Google Ads campaign and maximize your return on investment.


    Final Thoughts

    To maximize conversion value, why is Google Ads a viable option? The answer is simple: You can reach a more significant global audience, target more effectively, and measure results in real-time.

    It’s easy to set up and manage Google Ads, but it can be daunting. With Ads Near Me, you're sure to get the most out of your Google Ads campaign and see a higher ROI. With their Google Local Ad Services, you'll stand out on search results and gain more customers. For more information or to get started with Ads Near Me, get in touch today.